Brother celebrates consecutive ‘Good Design Award 2018’ win across 6 categories

Brother Industries Ltd, the parent company of Brother International Australia, have once again won the highly esteemed Japanese design award: “Good Design Award 2018” in 6 categories. The organisation, one of the leading global manufacturers of printers, scanners, and labellers, was competing against 4,789 entries across several categories.

After taking home their first award for their home sewing machine in 1960, Brother has won the same award for 205 different products in total, including the 6 won this year, which included the Desktop Scanner ADS-2200. This will be the 26th consecutive year since 1993 that Brother has won an award.

“The Good Design Award evaluates not only the exterior beauty of products, but also the user experience and environmental impact of the design, as well as the products’ ability to present new ideas to society,” said Stefanie Dixon, Marketing Manager SMB at Brother International Australia.

“Winning the award recognises the concerted effort by all Brother employees involved in developing, manufacturing and delivering Brother’s products and services.’’

The Good Design Award has been a sole comprehensive design evaluation and communication system in Japan since 1957. Many companies and designers from both inside and outside Japan participate in the activity to enhance the industry through design quality.

The “G Mark” symbol of the award has been recognised widely as a mark representing good design. For more information about the Good Design Award, visit here.


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