Salesforce.com caps great week with two partner deals

Salesforce.com caps great week with two partner deals

After starting the week by cheerfully announcing that it had cheekily nabbed the acronym representing its industry sector (CRM) as its ticker on the New York Stock Exchange, Customer Relationship Management (CRM) vendor Salesforce.com rounded off the week with its smile still firmly attached, after securing two major partnership deals.

First up, the company signed an agreement with enterprise infrastructure and mobile software provider Sybase to further integrate Salesforce.com's technology with Sybase IQ and Sybase Replication Server.

This will allow organisations to populate Sybase IQ's analytics engine with real-time customer data from Salesforce.com's on-demand CRM service, allowing companies to analyse customer behaviour and demographics and make real-time decisions to maximise business opportunities. Additionally, Sybase Replication Server provides simplified data movement and reduced database downtime.

"The on demand model for CRM is capturing the hearts and minds of enterprises everywhere," said John Chen, Chairman, CEO and President of Sybase. "The expansion of this relationship is designed to provide enterprises with the information they need to make critical business decisions quickly and at the lowest possible cost."

Salesforce.com also disclosed details of its plans to offer its sforce on demand application platform toolkit for IBM WebSphere. Sforce allows enterprises and solution developers to customise, integrate and extend salesforce.com to create custom tailored CRM solutions.

"Together, sforce and the WebSphere platform demonstrate the power of leveraging web services for building on demand e-business solutions," said Bill Reedy, Vice President of WebSphere Business Development at IBM. "With the availability of this toolkit, enterprises can leverage the integration, portal and application development capabilities of WebSphere to meet their most demanding CRM requirements."

"IBM and salesforce.com share a common vision for how on demand applications can transform the way companies use and integrate enterprise applications," said Marc Benioff, Chairman and CEO of salesforce.com. "With this new sforce Toolkit, enterprises can use salesforce.com and WebSphere to realise the same benefits of simplicity and success using web services development that our 9,000 customers already enjoy in CRM deployment."

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