DVD Burners to be King Until 2012

DVD Burners to be King Until 2012

By Greg McNevin

May 16, 2008: Sony’s Blu-Ray may have one the high-definition battle for lounge rooms, however, according to the analysts at IDC, DVD burners will continue to be the leading volume product right up until 2012.

IDC says that the overall growth in the PC market – driven chiefly by portables - will give the worldwide CD/DVD market a moderately positive outlook in 2008, and lead to increased demand for slim drives.

While some firms are already bundling Blu-Ray drives with their top-tier machines, IDC says it will not really begin taking off until 2009. It does not expect Blu-Ray to start outstripping DVD until sometime in 2012.

“DVD burners will remain the bread-and-butter business for ODD vendors,” said Wolfgang Schlichting, research director, Removable Storage at IDC.

“Despite Blu-ray's win over HDD in the format war, Blu-ray drive adoption will be limited in 2008 because of their high price and only moderate consumer interest.”

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