Dell rolls over for Rollins

Dell rolls over for Rollins

Michael Dell has decided to transfer his chief executive officer role to Kevin Rollins, twenty years after building up his company from a room at the University of Texas into the world's fastest growing, most profitable computer systems company since 1997.

Dell will remain involved with the company on a day to day basis as chairman of the board. He will analyse trends in technology and customer preference, including research and development, whereas Rollins will lead the company strategy and operations.

Dell's board of directors will make Rollins CEO in July's 16th annual meeting of shareholders. He will also be nominated for election to the Dell board at that meeting too.

Rollins will succeed Mort Topfer on Dell's board of directors after Topfer chose to not stand for re-election.

Dell achieved record shipments of products, revenue, operating, net income and earnings per share at the end of its fiscal year, collated January 30th.

Michael Dell, himself, 39, built up the success of the company after focusing on improving delivery time, cutting operation costs and maintaining customer service, instead of trying to establish new markets.

This was after making $18,000 at the age of 16 from selling newspaper subscriptions to the Houston Post by scouring mortgage and marriage licence lists.

After that, he took time out from the University of Texas and sold $80,000 worth of computers.

Quite humble beginnings compared to the billions of dollars which his company pulls in each year now.

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