Digital postbox arrives in Israel
The Israel Postal Company's pioneering electronic mailbox, iPOST, is being rolled out using an underlying security infrastructure provided by Cyber-Ark Software's Inter-Business Vault, part of its Governed File Transfer Suite.
With iPOST, the Israel Postal Company has developed a cost-efficient service to provide organisations that deliver a high-volume of official statements and messages with a centralised solution that can be leveraged to extend their reach to existing customers through online mail. This new line of business will supplement or, in some cases, eventually replace the traditional physical mailbox.
Since its launch, iPOST has already emerged as a significant new revenue generating opportunity for the Israel Postal Company. Fifty of Israel's largest mailers have joined the service with the intention of reducing overhead costs and strengthening their brand through use of an environmentally-friendly, paperless distribution channel.
"We are incredibly pleased with the success and rapid adoption of the iPOST platform," said Avi Hochman, CEO and president of the Israel Postal Company.
"With the help of Cyber-Ark's governed file transfer technology, the Israel Postal Company can maintain its role as the trusted infrastructure for delivering messages by adhering to the growing demand for online services that save time and money for all parties involved."
iPOST has also emerged as an increasingly attractive option for consumers. The platform provides recipients with a secure, web-based repository for all bills, reports and online statements.
iPOST also serves as an important data storage function, providing consumers with access to an archive of their mail for up to seven years, in addition to providing online payment service, reminders, alerts and reports. The service, free of charge to consumers, is expected to reach the majority of Israel's households within the next three-to-five years.
Since its roll-out with iPOST, large corporations, government organisations and recipients have all responded enthusiastically to the safety and reliability of this new highly-secure digital mailbox.
"With the aid of Cyber-Ark's Inter-Business Vault technology, iPOST now offers large mailers a secure way to transfer large volumes of customer data without the associated printing and delivery costs," said Udi Mokady, CEO, Cyber-Ark Software.
"Meanwhile, consumers now have access to an encrypted, paperless mailbox for the retrieval of bills, reports and official statements with assurances that their data is protected from unwanted intrusion from outside and internal sources."