SecureData banking on success of SQL
SecureData banking on success of SQL
SecureData Group (SDG) has announced it has acquired a controlling interest in New Zealand-based success story SQL Services. The deal sets the seal on a busy few months for SQL Services, which has recently entered the Australian market, trumpeting its position as the country's only dedicated management service for Microsoft SQL Server databases.
SDG is confident that now that SQL Services has become part of its portfolio, it will enable the information availability company to take advantage of the growth in sales and market share of Microsoft's SQL Server database.
SQL Services, which already dominates the New Zealand SQL Server database support market, delivers database administration services for Microsoft SQL Server, with expertise and support systems developed specifically for this environment. The company uses a unique methodology for remotely managing SQL Server databases, making it the only company in Asia Pacific to operate in such a focussed manner.
According to SDG Managing Director, Evan Penn, the acquisition was driven by Microsoft’s launch of the 64-bit version of SQL Server.
“SQL Server can now compete strongly in the enterprise space where we operate. SQL Server is becoming the database platform of choice across a broad range of mission critical applications including Business Intelligence solutions. Our acquisition of SQL Services will enable us to provide a unique service to this growing customer base."
In support of the new venture, Terry Clancy, Enterprise Data Access Marketing Manager, Microsoft Australia said: “Microsoft is very pleased to see SecureData and SQL Services combining their expertise to provide these services to the Australian market. Demand for organisations providing off-site, outsourced SQL Server database monitoring, administration and support services is growing.
“With the release of the 64 bit version, SQL Server is starting to make serious inroads into the high end database market. For these reasons, we expect to see a significant uptake of remote DBA services in the future," he said.
Colin Andersen, CEO, SQL Services, who will be relocating to Australia in December to head up the Australian SQL initiative, is confident of rapid growth in Australia, having studied the market at length.
"We came to Australia about 12 months ago to assess whether the same market conditions existed here as in New Zealand, and we discovered that no one operates in our space. Following a six city tour with Microsoft for the SQL Server Interest Group in July and presenting and exhibiting at Microsoft Tech.Ed 2003 in Brisbane in August, we are convinced there is demand for our service offerings in Australia. Our acquisition by SDG will provide us with a launch pad in Australia where we expect to mirror the rapid growth curve we are riding in New Zealand."
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