Dell partnering up for imaging and printing push
Dell partnering up for imaging and printing push
Dell is planning to significantly expand its imaging and printing offerings in the coming months and has signed new technology agreements with FujiXerox, Kodak and Samsung to help it achieve its aim.
That Dell has made the move to work more closely with these imaging players is largely due to the ongoing success of its collaboration with Lexmark, who Dell has been working with since March last year when Dell launched its first inkjet and laser products.
"Our relationship with Lexmark has been very successful for both companies. By joining talents with those of Fuji Xerox, Kodak and Samsung, we can expand even wider the breadth of imaging and printing solutions customers are seeking from us," said Tim Peters, Dell vice president and general manager of Imaging and Printing.
Details of the technology agreements were not released, including descriptions of what products will come from them or when they will be available. Dell Chairman and Chief Executive Officer, Michael Dell, announced the new agreements at the 2004 International Consumer Electronics Show.
"The importance of today's announcement is around the exciting growth that is occurring in our imaging and printing business," Peters said. "We promised a better customer experience when we entered the market. Enthusiasm for our printers has exceeded even our optimistic expectations. Our direct method of replacing ink and toner replacement cartridges through online orders has operated exceptionally well. Customer satisfaction is extremely high.
"The combined knowledge, technology and access to intellectual property we have by collaborating with these four imaging technology leaders gives us great confidence we will continue to satisfy customers across many markets."
Meanwhile, Dell founder and CEO Michael Dell has told investors that he expects Dell's revenues to grow from last year's total of US$35.4 billion to around US$60 billion in 2006.
Dell said the company is looking to increase its 5 percent share of the US$800 billion worldwide IT market and he thinks growth in printers, handhelds and services will facilitate this.
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