Data privacy awareness has recently gained momentum, thanks in part to the Cambridge Analytica data breach and the introduction of the European Union’s General Data Protection Regulation (GDPR). One of the key elements of the GDPR is that it requires companies to simplify their privacy related terms and conditions (T&Cs) so that they are understandable to the general public. As a result, companies have been rapidly updating their terms and conditions (T&Cs), and notifying their existing users.